Amazon is one of the biggest retail markets in the world and continues to grow at outstanding rates. In fact, today, the majority of people who have an account take advantage of Prime services, as recent statistics compiled by RepricerSucess reveal that there are over 100 million active Amazon Prime members who spend $1,000 or more annually shopping on the website.
With so many active members, that makes Amazon one of the best places in the world to advertise to a large audience and take advantage of the opportunity to stand out among the rest. These top tips may help you do just that.
Check For New Orders Every Day
While selling on Amazon can help you earn some passive income with someone else managing your inventory, it’s still important to check it yourself every day and keep track of how many orders were made. Doing so not only helps you understand your business better, but it also allows you to be responsive to your customers. Sometimes something as simple as sending out a thank you email or a notice of shipping status can prompt more customers to leave positive reviews, which boosts ratings and encourages more people to buy.
Check Your Inventory Regularly
It’s essential to know the status of your inventory at any given time. If you can get a heads up on a soon-to-be-low inventory, that will usually allow for enough time to restock for future customers. Especially with the speedy service that Amazon offers, shoppers might overlook your product if they see that it’s out of stock and might not be replenished anytime soon.
Optimize your products
Optimizing your products is arguably the most important part of creating your listings for your items. Not only is this space where you’ll need to clearly present your product to others, but using keywords helps ensure that your items for sale will be ranked as high as possible. It can be helpful to get an app or program to serve as an Amazon keyword tracker, which allows you to pinpoint which keywords will help your SEO the most.
Keep Your Prices Current and Regulated
It’s important to keep your products’ prices fair and competitive. While you don’t want to have the most expensive version of your item listed for sale, you also don’t want the cheapest. Oftentimes cheaper priced items are overlooked by shoppers as it’s perceived as poor quality. Finding that happy medium for your item will allow customers to consider why yours might deserve a chance versus another similar product on the same page.
Respond to Customers ASAP
Especially in a market as large as Amazon’s, one of the keys to success is being responsive to customer concerns and providing the best possible customer service. Shoppers who have a question or complaint are more likely to repurchase your item or leave a positive review for others to read if they have a good experience with the seller overall. In general, it’s a good rule of thumb to answer any messages from current or potential customers within 24 hours, but the faster, the better.
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